Building a Better Brand - It's More Than a Logo
21 Apr 2010
The Chamber recently hosted a full house of members who came to hear local marketing gurus share their expertise on branding.
Our panel included Hans Jonckeere from Surge Communications, Tania Goodine from Libro Financial, Robert Way from Richard Ivey School of Business, Jennifer Wain from Lashbrook Marketing and Public Relations, and Amanada Fickling from London Life.
100% of our attendees reported that the event either met or exceeded their expectations. Below are some of their comments:
"I believe that the panel did a great job in expressing the value of branding."
"Motivating, inspiring. Several speakers on the panel wither very strong and well spoken."
"Provided ideas to focus our team advertising and verbal messages. We can develop further materials with more structural clearly focused message."
"Innovative and entertaining format."
"Expertise of the panel. Wow!"
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